The Challenge of Speed

Driven by ever-increasing globalisation and technological innovation, as well as rocketing consumer expectations, Europe’s businesses must evolve to become better positioned for faster change.

In a study called ‘The Challenge of Speed’ conducted by the Economist Intelligence Unit, and sponsored by Ricoh, 73 per cent of senior executives across Europe reveal that their companies need to be faster in order to adapt to changing business conditions.

The report also highlights how European companies across a range of industries are responding to the challenges of enhancing business agility and what steps they should take to be faster.

In addition to a series of interviews, the survey sample included 461 senior, Europe-based executives. Almost half (49 per cent) are C-level or above and a further 23 per cent are SVPs, VPs, or directors.

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